A new ‘anti-work’ movement led by Gen Z women is taking TikTok by storm with influencers boasting about getting paid well to do the bare minimum.
A host of young women on the social media platform have themselves coined the term ‘lazygirljobs’ – referring to menial, stress free office jobs which include doing very little and unchallenging work but for a comfortable pay – and all from the comfort of their own homes.
The #lazygirljobs hashtag has gone viral on TikTok with millions of viewers and self-proclaimed ‘lazy girls’ revealing how easy their working lives are.
This TikToker told followers that all she does is copy and paste and gets a nice salary
A Brit TikToker gave people tips on how to earn money by being someone’s virtual friend
This young woman described her role as a ‘lazy corporate job’
‘Love me a lazy girl job,’ one TikToker said: ‘All I have to do is copy and paste the same emails/documents, 2-4 phone calls a day, take a break whenever, listen to my podcast, all while getting a nice paycheck.’
TikToker Alisha Nainu told her followers she loved her ‘lazy girl job’. ‘I sit at a desk from 9-4 and post invoices in my own time and can read or watch Netflix or TikTok and get paid a decent hourly rate.’
Jack Kellam, lead editor at progressive thinktank Autonomy told Dazed ‘it appears to be part of a re-evaluation of the place of work within one’s broader life that has been particularly pronounced within younger generations following the peak of the Covid pandemic.’
But Liz Villani, the founder of BeYourselfAtWork, warned against the trend, telling MailOnline: ‘The ‘lazy girl jobs’ trend is yet another backwards stereotype which damages the reputation of certain roles, women in the workplace and ultimately the role of work in all of our lives.’
Explaining the meaning behind the hashtag, Gabrielle Judge, who is said to have instigated the trend, told her followers: ‘It’s called lazy jobs not because we’re being lazy. It’s an anti-hustle dig.’ She said the term ‘lazy’ was put in there for marketing, but it’s about having a work life balance.
A TikToker posting from the account ‘raeandzeebo’ shared a video of herself sitting at her computer with the caption ‘Lazy girl jobs are my favs, all I do is copy and paste the same emails, take 3-4 calls a day, take my extra long break, take more breaks AND get a nice salary’.
Another, named Mari, posted a video if herself with her knees up looking relaxed at her desk.
She said: ‘Me at my lazygirl job that has no dress code, let’s me wear nails, pays me every Friday, take as many breaks I need and leave whenever I’m done for the day.’
Another wrote: ‘Lazy girl jobs are my fav. I read customer mail, mail out maps, take my breaks whenever I want and get paid good with great benefits.’
A Brit named Genna posted a video giving tips on a job ‘you can do if you’re broke and lazy’.
‘And this is probably the laziest job that I’ve come across. You can be paid between $50-$100 dollars a day to be somebody’s virtual friend. ‘
She also told her ‘UK friends’ of a company which hires people to test mobile apps for between $25-$35 an hour.
Another posted a video of herself dancing to music with the caption ‘getting paid to do basically nothing’.
And another said ‘working retail on Sundays getting paid to do absolutely nothing because there’s no customers’.
This worker takes breaks whenever she wants and gets a good wage with benefits
Genna said you can earn money by testing mobile apps, offering her followers advice
Gabrielle Judge said the term ‘lazy’ was put in there for marketing, but it’s about having a work life balance
Writing for the Guardian, author Daisy Jones said: ‘These are the post-pandemic twentysomethings who spent their teens witnessing the rise and fall of the girlboss, and, disillusioned with hustle culture and the resultant burnout, would rather just take home a solid monthly wage and enjoy life within the parameters possible under capitalism.
‘At a time when creative industries are becoming next to impossible to enter for swathes of the working class, why not just focus on having an easy life, while finding meaning and life satisfaction outside of career stress?’
Ms Villani, the founder of BeYourselfAtWork, told MailOnline: ‘Work can give us purpose, confidence and a sense of belonging. Framing it as something that’s to be avoided or minimised undermines the value that engaging in work can add to your life.
‘The trend also diminishes certain job roles for no valid reason; administrative or at-home marketing jobs require skill, time and talent and succeeding at them requires a positive attitude. Highlighting them as roles which are the best fit for ‘lazy girl jobs’ insults whole swathes of the workplace population.’
She added: ‘Anyone considering the ‘lazy girl’ attitude to work should think again, just because something is trending doesn’t mean it’s true or has substance. You should ignore the impetus to be lazy being spread on TikTok, assess what interests you professionally and find a role that engages and excites you and then be your best at it.’
A Brit worker telling her followers she ‘gets paid to do basically nothing’
This Brit worker says she gets paid to do nothing in retail because there are no customers
This TikToker claims she gets free coffees while copying and pasting emails
Commenting on the trend, Mr Kellam said: ‘For those that have broader life circumstances in which they’re invested and provide them with fulfilment, then a less ‘fulfilling’ job may be much less of an issue.
‘If one has access to the necessary ‘social capital’, and is able to still have sufficient energy to pursue one’s interests and passions ‘after work’, then spending eight hours a day on ‘bull****’ tasks may be perfectly tolerable. For others, it might remain a nightmare.’
Lizzie Tasker, Head of HR & Marketing at Ambitions Personnel said this latest TikTok-coined phrase could hit a nerve for many.
‘Of course, it’s nothing new to suggest that some jobs require less effort than others, and it isn’t limited to any specific demographic carrying them out, not limited to ‘girls’, which could be damaging to women in the workplace, especially younger women just starting their careers,’ she said.
‘What it does perhaps speak of, though, is a rebellion against the ‘hustle’ culture and the idea that success means pushing yourself to (or close to) burnout.
‘It might actually be a better strategy to work smarter, not harder, recognising that work is just one element of your life and success can look different for everyone, regardless of gender.’
Jasmine Eskenzi, Founder and CEO of productivity and wellbeing app The Zensory, argued that what the ‘lazy girl job’ trend really highlights is that people are wanting- and choosing – to prioritise their wellbeing, emotionally and physically, at work and in their spare time.
‘It’s not really about being lazy, rather it’s about prioritising jobs where you can maintain a healthy work-life balance.
‘It’s about preserving your energy for other things, perhaps hobbies or spending time with people you love. This coincides, more generally, with a shift in workplace attitudes among young professionals. Lazy girl jobs are about balance and boundaries.’
And Health and Wellness Coach Phillippa Quigley believes the trend actually offers a valuable new perspective.
While acknowledging the name is ‘misleading,’ the expert said it is not really about laziness but ‘challenges traditional work expectations, especially for women seeking escape from overwork and burnout – all too common pitfalls today.’